In the past, going to the movies was associated with something pleasant: we went to watch movies with the whole family, with friends, and did it at every opportunity. But now everything is different. Most of us have become indifferent to cinemas, and some can’t be dragged there by force. Spending a few hours exclusively watching a movie is an impermissible luxury, without which we are generally fine.
People stop going to the movies. Not only digital piracy, but also streaming services are to blame. And they are such a competition for cinemas that Steven Spielberg and the entire Guild of Directors of the United States have boycotted Netflix and Amazon. Now, in order to win an Oscar, the film must first appear in theaters and only a month later go on a streaming channel. This was done, including for the sake of making us love going to the movies again. And believe me, there are reasons for this.
You stop being afraid of spoilers.
Let’s be honest, we can’t keep secrets. Scientists have estimated that on average we have enough for 48 hours. Afterwards, we break the silence by sharing a secret with someone. And if we try to keep some really important secret to the last, so as not to become a traitor, then there is nothing scary about spoiling the finale of the sensational film, in fact, no. So the temptation to share them with friends is really great. But let’s say you restrained yourself and did not talk about the events of the new “Joker”. However, it is not a fact that you will not write about them on Twitter. Others can do the same. In general, in order to protect yourself from spoilers, you will have to drop out of society for two months until the film appears on the network. It’s easier to see the picture on the day it was released and not be afraid to stumble upon a tweet from some impatient smart guy. The equipment of the cinemas is much better. You can shell out for the most expensive TV, even a 90-inch one. But it will obviously be inferior in size to the screen in cinemas, the average diagonal of which is 1062 inches. The same story with sound. Any home audio system will never give you the same surround sound that you can enjoy in movie theaters.
Emotional engagement increases.
The idea to boycott Netflix and other services was also supported by the President of the Directors Guild Thomas Schlamme, which is not surprising. In his speech, he mentioned that it is important to go to the cinema also because during the viewing “the audience gets together and experience similar emotions, living the same story.” In this case, the presence of people in the cinema is a huge plus, affecting the depth of your perception. When you are all worried about the fate of the same hero, the emotions you experience become much stronger.
Films are designed for film screening.
A good movie is always fun to watch: at home, on your smartphone or in the cinema. However, no matter how trite it may sound, most of the films are shot precisely in order to show them on the big screen. Directors pay a lot of attention to working on special effects and graphics for a reason. Any picture looks much larger and grander on the big screen. Especially action or science fiction. And we won’t even talk to you about the quality of 3D films. Everything is clear.
You focus on the movie.
If you watch a movie at home, there are a lot of things around you that you risk being distracted by. At any time, an idea may come to your mind to look into the refrigerator or wash the dishes. In addition, there may be people nearby who do not watch the movie with you and go about their business: communicate, clatter plates. In general, they commit a bunch of distracting actions.
When you are in a movie, there is no interference nearby, so you are absolutely focused on the movie. The only thing you can turn your attention to is the phone. But you are unlikely to check the feed on Instagram while watching the movie for which you paid.
Cash receipts are calculated for a reason. They affect the well-being of the industry. The more people come to the theaters to see the film, the more money will be raised to create a new masterpiece. So by buying a ticket to the show, you are investing in the future of cinema. And in your positive emotions that you get from watching the next picture. And this is perhaps the main reason why the Directors Guild and the Film Academy insist on reviving the tradition of going to the cinema.